General Photography Tips for many Real Estate • Use a Wide-Angle Lens (16-24mm on full-frame cameras)–This helps capture more of the space and makes rooms look larger. • Shoot in RAW for better post-processing flexibility. • Use a Tripod for stability and sharp images, especially in low-light areas. • Turn on All Lights to create a warm and inviting look. • Shoot at Eye Level (about 4-5 feet for interiors) for a natural perspective. • Keep Lines Straight (avoid distortion by keeping the camera level). • Stage the Space–Declutter and add simple decor to enhance the appeal. • Use HDR or Bracketing (multiple exposures combined) to balance bright windows and darker interiors.
1. Residential Real Estate Photography Tips
Aim: Showcase a home’s warmth, space, and selling points. • Prioritize Natural Light–Shoot during the day with blinds open for even light. Highlight the fireplaces, built-ins, and architectural details. • Capture Every Room–Even small spaces (bathrooms, hallways) matter. • Exterior Shots Matter–Shoot the front and backyard during the golden hour (early morning or late afternoon). • Use a Drone (if possible)–Aerial shots provide context to the property’s location. • Avoid Extreme Editing–Keep colors natural and realistic.
2. Commercial Real Estate Photography Tips
Aim: Showcase business properties in a professional, clean, and inviting manner. • Shoot When the Space is Clean and Well-Lit–Especially for offices, retail, and industrial properties. • Capture Scale and Layout–Use wide shots to show usable space. • Highlight Functional Areas–Focus on workspaces, meeting rooms, storefronts, and customer areas. • Include Context–Show surrounding areas to emphasize accessibility (parking, nearby businesses). • Night Shots for Retail & Restaurants–Capture lit signage and ambiance for a welcoming feel. • Use Professional Lighting–Especially for high-end commercial listings.
3. Airbnb & Short-Term Rental Photography Tips
Aim: Make the space look inviting, stylish, and comfortable to attract guests. • Focus on Lifestyle Appeal–Show cozy setups (beds, dining areas, patios). • Emphasize Unique Features–Does it have a pool, fireplace, balcony, or a magnificent view? Highlight them! • Add Small Details–Neatly arranged towels, coffee setups, or plants create an inviting touch. • Show Amenities–Wi-Fi, kitchen appliances, workspaces, and entertainment areas matter. • Capture Different Angles–Give a full sense of the space with multiple shots per room. • Exterior & Neighborhood Shots–Show nearby attractions, parks, or cafes to help sell the experience. • Use a Virtual Tour (if possible)–It helps potential guests visualize their stay better.